How to increase Cost per Click (CPC) in Google AdSense


CPA or cost per click is the amount earned by AdSense publishers each time you click on an advertisement on your site. The amount can be as low as $ 0.01 higher to $ 10 or the amount is determined by the amount advertisers Google AdWords offer particular ad.
For ads with high CPC, consider the following tips. Follow the links to see the details of the tip in particular.

Orienting paying keywords

As advertisers in offering Google AdWords for keywords in your ad targeting, targeted to your site for keywords best paid will certainly increase the cost per click AdSense ads.

Show relevant ads

When Google can not find relevant ads to the page of your site, which will show less relevant ads (which is usually general and low ad box) or worse, PSA or PSAs (which pays none) . So it is important to make sure you have the right ads shown on their sites.

Show fewer ads

When many advertiser offer a keyword in Google AdWords, the ad with the highest bid will be displayed in AdSense ad units. When there are too many ad units on a single page of your site, it is also likely to show ads even low pay. You do not earn much if your visitors click on the AdSense ads that pay low. To fix the problem, try placing fewer ads, but increase the CTR ads.

Display text ads and image

By choosing to display both the image and text for the ad unit AdSense image ad will appear only if the CPC ad is higher than the CPC of all other text ads bidding for the same keyword . The choice of simply displaying text or image that will limit the advertising options to be displayed.

Avoid Smart Pricing

Smart pricing is a feature imposed by Google to protect AdWords advertisers by reducing the CPC for ads served through Google AdSense. If your site is smart price, the advertisement is supposed to pay $ 1 can earn significantly less than $ 1.

Enable placement targeting

Placement targeting allows advertisers to Google AdWords to advertise directly on your website. AdWords advertisers search for specific criteria, and if your website needs to, will announce on its website. This usually higher yields CPC ads.
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